One of the most well- known social entrepreneurs, Alexander Blass has been privileged to improve, touch, and change the lives of countless people throughout the world through his work. But while helping others, he has changed his own life dramatically as well, by making it far more fulfilling and rewarding. In this intimate and fascinating Master Class, learn about his personal journey from Oxford-educated venture capitalist to award-winning social entrepreneur.

Alexander teaches the essential ingredients for finding and fulfilling your life’s work.

In this fascinating Master Class, you will learn:

• What defining moments to look for in your life and for opportunities to improve our world
• Discover what opportunities are most in demand on the horizon, and how you can live more passionately and be more successful at what you love to do, and help others at the same time
• Identify how to convert a vision into a compelling story, and make a huge difference in your life by making a difference in the lives of other people
• How you can be involved in social entrepreneurship and change the world in your own way through the power of the Internet and even in your own backyard
• Reveal why businesses focused solely on profits are at risk and fast becoming antiquated
• Learn why most people fail to do what they love
• Understand the “double bottom line” and “triple bottom line”
• Discover how to make money while making a difference by solving real problems in our society… and the ways in which technology is making it easier than ever

A successful serial entrepreneur and former venture capitalist, Alexander Blass has virtually seen it all as an investor in new ventures and as a founder and CEO. Having travelled to nearly 40 countries in the Americas, Europe, Middle East, Africa and Asia, he has been involved in business opportunities totaling over $1 billion, leveraged vast international networks, and consulted with organizations around the world on their growth and funding strategies, as well as their business models and market penetration.

In this exciting Master Class, you will learn:

• The secrets to growing your business internationally
• Where to find the hotbeds of billions of dollars of venture capital in the United States and elsewhere, as well as other potential funding sources for your venture
• How to properly package, approach and make your funding pitch and the crucial errors to avoid that can inhibit your success
• How and when to worry about and handle international intellectual property issues such as trademarks and patents to protect your investment
• Where to find and how to manage inexpensive overseas talent
• Discover special government programs designed to attract and motivate companies to expand overseas, particularly in the United States
• How to handle public and media relations in an unfamiliar culture
• Reveal where to find local media and journalist contacts to promote your business for free, to jumpstart your growth and dominate your market

For those executives and development officers concerned with or responsible for raising funds for non-profit, educational, religious, and charitable organizations including NGOs, this Master Class is not to be missed. Winner of the Daily Record’s Top Innovator of the Year Award for “revolutionizing charitable giving” and acclaimed inventor of the “eBay of Giving” (Mercury News) and “Facebook Meets Pocketbook” (The Sun) Alexander Blass is one of the leading minds and strategists in the fundraising and philanthropy field in the world today.

Part psychology and part technology, Blass shares extraordinary and highly valuable insights with the audience.

In this Master Class, you will learn:

• Priceless strategies on how you can shatter all your prior fundraising records
• Discover what really resonates with donors and prospects
• Delve into the psychology of giving
• How to raise the average contribution amount and volume of donors to record levels
• Understand why your non-givers are not giving and the specific steps to rapidly change that
• How to leverage the latest online tools to build and harness extraordinary communities
• How to gain global support, awareness, and excitement for your cause to raise more money
• How to slash your overhead and fundraising costs to run your organization more efficiently
• How to maximize board member participation, relationships, and involvement
• How to make your cause more appealing to the media to publicize your fundraisers and important work

For the long or short term success of any venture, people need to hear about it. If you buy a 30-second television advertisement catered to men during a show with your demographic, you are assuming that the viewers are actually watching your advertisement, and may have some interest in your product. This is the old way of doing things, and leaves a tremendous amount of waste, uncertainty, and money on the table. In this day and age, there has never been a more effective way of being able to reach targeted customers for your product or service than through the Internet, and millions of dollars of new business can be generated by effectively mastering and harnessing its amazing advertising power. When someone types “Rolex watches” into Google, you know they are interested in Rolex watches, right now. The problem is there are 1.8 million results that appear for that keyword search. Wouldn’t you like your website to appear in the #1 slot of page 1, rather than on page 68 where nobody will ever see it? Imagine what that would do for your business. Well, now is your opportunity to learn how to do it, as well as other invaluable practices, from someone who has done it for his own ventures.

This is an exciting roll-up-your-sleeves, content-rich Master Class where you will walk away with invaluable strategies and knowledge that you can implement from day one.

In this Master Class, you will learn:

• Extraordinary strategies and little known secrets on how to stand out from the crowd through effective, Internet marketing, advertising, and search engine optimization (SEO) techniques
• How to master the Google AdWords system, generate targeted traffic to your specific demographic and market region, and about other advertising networks to drive traffic to your website
• How to generate revenue through affiliate programs, advertising, and joint ventures
• Discover how to pay less for online advertising than other people
• Master the art of keyword selection and competitor analysis
• Reveal how to get tons of free advertising and visitors to your site using natural search strategies to make your site rise rapidly in the rankings above your competitors
• Learn about ranking systems and what you absolutely must avoid doing to prevent your website from being penalized in the search algorithms

Lauded as the inventor of “Facebook Meets Pocketbook” by the Baltimore Sun and the mastermind behind the “eBay of Giving” by the Mercury News, nobody knows how to harness the power of Social Media Marketing, Web 2.0 strategy, and online communities better than Alexander Blass, as he is one of the pioneers in the field. Social media is currently the latest craze and everyone seems to suddenly be a so-called expert. Everyone has heard the buzzwords as if they are some panacea, but few people really know how and when to use them effectively, and how to incorporate the latest social media tools into your larger business strategy. Alexander launched his first successful Internet company in the 1980s when he was a teenager, before the World Wide Web existed, and teaches you from an entrepreneur’s perspective. From Facebook to Twitter, YouTube to LinkedIn, Google to blogs, and many more.

In this Master Class you will learn:

• How to master new media marketing techniques and tools and bring extraordinary results to your web-based marketing strategy
• How to leverage these tools to build buzz and loyalty for your brand and message, as well as product and service launches, without needing a large advertising budget
• How to make more money by finding and appealing to certain demographics, while building strong online communities
• Discover where the real action is, and who is using what, and for what purpose
• Identify when to save time and avoid certain tools entirely that are useless or inappropriate for you
• Reveal what the future holds in this arena, and how to maximize it for your competitive advantage

The most exciting venture, business or cause can’t succeed or thrive if nobody hears about it. Advertising and media buys can be an incredibly expensive proposition and lack credibility, because everyone knows you paid for the advertisement. Wouldn’t you prefer to learn the secrets of getting free press and how to get local, national and international television and radio shows, newspapers and magazines to tell your story for you for free, and establish yourself as an expert in your field?

Alexander Blass and his ventures have been featured in several hundred of the world’s top media outlets on nearly every continent, ranging from the likes of the Wall Street Journal, New York Times, Associated Press, MSNBC, The Guardian, FOX and International Herald Tribune, all the way to the Ghana Observer, Botswana Television, and South African Broadcasting Corporation — and everything in between. In fact, the Associated Press ran a feature story on the latest company he founded on its very first day, seen by millions of people around the world, and became an international media sensation within its first 24 hours of operation… with a single phone call. Within in its first year alone, the company’s website received over 10 million hits and experienced meteoric growth, with an advertising budget of zero dollars. Within 6 months of the launch, Blass won several major awards, including the Daily Record’s Top Innovator of the Year Award, the Top 40 Under 40 Award, the Influential Marylanders Award, and the WebAward for Outstanding Achievement.

This Master Class is invaluable for launching or growing your operations and is a hands-on, detail-oriented guide on how to do it yourself. Alexander Blass will teach you specifically how he did it, and the secrets you need to know to leverage the incredible power of the media to tell your story as well.

In this Master Class, you will learn:

• How to master the secrets of dealing with the media, for which many public relations firms charge $10,000 monthly retainers and above (with no guarantee of any results!)
• How and where to get in touch with editors and journalists at major publications including their names and email addresses
• How to present your story or brand so that it is of high interest and exciting to the media once you do reach them
• How to nurture your brand and hone your message
• Discover crucial pitfalls when pitching to and dealing with the media and how to avoid them
• How to establish yourself as an expert in your field
• Learn how to ace your interview with specific strategies for telephone, email, in-person, radio, and television interviews
• How to build buzz and momentum to spawn an international media sensation for pennies on the dollar

If you are involved in starting or growing a business, this Master Class is not to be missed. As a serial entrepreneur, former venture capitalist, and winner of the Top Innovator of the Year Award, Alexander has played a role in the full spectrum and lifecycle of business development, both from an investor perspective, as well as an entrepreneur and CEO. He has evaluated hundreds of investment opportunities, sat on boards of directors, counseled executives, and launched his own successful companies. Wharton-educated and an Oxford MBA, in this Master Class, Alexander offers a roll-up-your-sleeves road map, step-by-step, on how he did it and how you can as well.

Whether you are a small business, or an entrepreneur with “the next big thing,” or a large corporation looking for a successful product launch, you will leave this Master Class with an arsenal of new ideas and tools for unparalleled success. From identifying and patenting your big idea, to funding secrets, to finding top talent, to having the highest-impact marketing at launch and getting the media to tell your story around the world, Alexander offers his experiences on how to think—and specifically how to make it happen, in a very big way.

Each master-class session is conducted in a seminar format, presented in an entertaining, engaging, impactful and hands-on style. Alexander has traveled to approximately 40 countries in the Americas, Europe, Asia, Africa and Middle East.

Master Class audience sizes are limited to allow for Alexander to involve and interact directly with the attendees to facilitate an extraordinary and unique learning experience from a leading executive.

Who should attend a Master Class?
CEOS, entrepreneurs, directors, executives, business leaders, VPs, development officers, trustees, senior managers, marketers, small business owners, and all members of management teams.

Master Classes can be organized both through strategic partnerships with event and meeting planners, as well as by bringing Alexander Blass in-house to your organization, which allows for some customization as well. If you would like to apply for partnership consideration to host the Alexander Blass Master Class in your local market, or would like to host one or more of the series in-house at your organization, please contact us for further information.

Current Master Classes include:

1. Startup Secrets™ and Business Development: Priceless Strategies from the Top Innovator of the Year: How to Launch Extraordinary Ventures, Even in a Down Economy
2. Getting Free Press, Branding & Media Mastery: How to Get Your Message Out to the World
3. Social Media Marketing & Web 2.0 Strategy: The Real Deal and What You Should Do Now
4. Internet Marketing, Advertising & Search Engine Optimization: Bring Customers to Your Doorstep
5. Fundraising 2.0™: How to Reveal and Raise the Invisible Millions through the Power of People
6. Penetrating U.S. and International Markets: Where to Go, and How to Get There
7. Change The World, Change Your World: Social Entrepreneurship, Defining Moments, and Corporate Social Responsibility